BLACK FRIDAY SALE LANCE CUNNINGHAM FORD http://www.lcford.com
NEW YORK (CNNMoney.com) -- When people think of Black Friday shopping, they usually think of things like flat screen TVs, toys and sweaters. Now you can add cars, trucks and SUVs.
Black Friday, the day after Thanksgiving, is the best day to buy a car, according to car pricing researchers at the Web site Truecar.com.
Analysts looked at day-by-day car pricing for the last several years. That data revealed that discounts on Black Friday are, on average, the biggest of the year.
"The discounts from dealerships, as well as manufacturers' incentives, generate the highest discounts of the year on Black Friday," said Jesse Toprak, an analyst for Truecar.com.
Unlike typical Black Friday sales where customers know exactly what they'll pay for an item, car prices are individually negotiated the day of the sale, so it's difficult for customers to know ahead of time they'll be getting a deal. But there's been a clear trend, Toprak said.
The average new car discount on Nov. 27 is projected to be 7.5%. The average discount the day before and after is expected to be just over 6%. On a typical day throughout the year, car shoppers usually pay about 4.7% less than the sticker price.
Truecar.com projected particularly large Black Friday discounts on certain models. For instance, consumers should be able to get a great deal on a Ford F-150 pick-up
Getting in on the Black Friday Madness Lance Cunningham Ford In Knoxville Tennessee!!
Car dealers are trying to get a piece of the Black Friday shopping frenzy, Toprak theorized, and that may to lead to the bigger discounts found in the data.
"There's a lot of noise in the market that day, and we have to stand out," agreed Brian Benstock, general manager of New York City's Paragon Honda.
"Dealerships always spend a lot of money on marketing for that day," said Toprak "but for some reason it's not a particularly big day for car shopping."
That may be part of the reason for extra-big discounts, Toprak theorized. Dealerships that aren't getting the business just keep trying harder.
THESE DAYS, THE BEST way to purchase a new car might be to skip the dealership and head online.
While the advantages might not seem obvious at first, auto experts agree that shoppers can save time and money by going online. Perhaps more important, the entire process is a lot more pleasant: No more wrestling with tough sales teams.
You can purchase new and used cars online. People who've purchased new/used models say it's remarkably easy. Our Internet sales department, These people make their commissions based on volume rather than price. They understand the importance of offering a fair price to move the sales process along quickly.
Those looking to purchase a new car online typically field multiple offers at a time a detail not lost on our dealership. We know that if we want your business, Lance Cunningham Ford must offer you a competitive price.
In addition to the sales price, you can work out all the smaller
details online as well, including aftermarket products ( extended
warranties) and financing.
We have the best salespeople in the business, and we look forward to serving you!!
Lance Cunningham Ford- http://www.lcford.com Call 1-888-719-3506
ONLINE SHOPPING MADE EASY WITH WORLDWIDE SHIPPING SERVICES AND UNMATCHED PRICES. ASK AN ONLINE AGENT FOR INSTANT ANSWERS USING LIVE CHAT. SERVICE AND PRICE IS HOW WE ARE ABLE TO BE YOUR DEALER WITH THE CLICK OF A BUTTON.